Journey to the origins of wine

A Georgia story According to an ancient legend, Georgian soldiers kept a vine branch inside their armor, so if they died in battle, a vine would sprout from their hearts. Our journey to the cradle of wine tells of the irrepressible desire of Georgians to occupy an exceptional place on the world wine scene at […]

RBA design takes care of the rebranding of Caffè Corsini

RBA Design was entrusted with the design of the rebranding of a historic Made in Italy coffee brand: Caffè Corsini. . The company, founded in Tuscany in the 1950s by Corsino Corsini, has always been a protagonist in the world of coffee over the years. Some key moments in its history, such as participation in […]

Can packaging be sustainable?

Everyone talks about it, few do it. What it means to be sustainable in the world of packaging. Over 50% of consumers say they prefer eco-friendly packaging. We can say that sustainability is probably the most used, and perhaps abused, word of the last year. In particular, in the world of packaging there is a […]

THE STORY OF OUR EXPERIENCE WITH HOPE ONLUS.

As you know, since this summer RBA Design has embraced a project to support the Ukrainian population with HOP onlus. Fabrizio Bernasconi, co-founder and managing director of RBA DESIGN together with Elena Fazzini, founder of Hope onlus, and a team of volunteers, carried out the project and participated in several humanitarian missions at the Lviv […]

CORPORATE BRANDING: HOW TO BUILD A CORPORATE IDENTITY.

The path to creating a brand and its success passes through several steps, which are essential for creating the relationship with the customer. Authenticity, belonging, differentiation, three fundamental aspects for creating a valuable brand. Branding, all the activities that contribute to making a brand, and among these certainly design, translates into connecting things, products, services, […]

RBA DESIGN CREATES THE DIGITAL TOUCHPOINTS FOR THE LAUNCH OF NUTRIVEL

Website, blog and social channels for the debut of the first Personalized Plan designed by the Giuliani pharmaceutical company. Launched on the market these days is Nutrivel, the first personalized plan of probiotics and natural active ingredients to improve daily well-being from the historic pharmaceutical company Giuliani. An important entry into the health and well-being […]

RBA DESIGN TOGETHER WITH TOUCH DESIGN

The collaboration has begun between RBA Design and TOUCH Design, an English agency specializing in sustainability, which provides 360° consultancy and design services for clients who wish to improve the environmental impact and economic efficiency of products and processes. The skills of Touch Design, led by Guy Harrison and James Pryor and with a team […]

RBA DESIGN’S COMMITMENT WITH HOPE ONLUS CONTINUES

Fabrizio Bernasconi, co-founder and managing director of RBA DESIGN has just completed, with Elena Fazzini, founder of Hope onlus, and a team of volunteers, the humanitarian mission to the Lviv orphanage in Ukraine which began in June. We have just returned from the Don Bosco orphanage where we brought each of the over 40 children […]

THINK OF THE BRAND AS A REPUTATION

Thinking about the brand as a reputation can help us understand more clearly how to build, design, shape and protect it. A reflection born from reading Marty Neumeier’s books. While personal reputation is a matter of its own and, as such, can be managed, commercial reputation (asset) requires the coordinated effort of multiple people with […]